Bookmaker Reviews
Best Australian Bookmaker Reviews
Top 10 Australian Bookmaker Reviews
Elitebet is a 100% Australian-owned and operated bookmaker and was launched in 2012 by Daniel Paolini who operated as an oncourse bookmaker at Rosehill Gardens. Their main focus is horse racing, and their team boasts to offer some of the best customer service going around. Although racing has been and continues to be a strong focus, they are innovating in the sports betting vertical with AI powered form guides for AFL and NRL which provide instant stats to help find that winning edge.
- Exclusive Elitebet code is BETSAU
- Quick withdrawals with OSKO
- AI form guides for AFL & NRL
- Great Same Game Multi feature
- Hot Bets function
- 100% Australian-owned
- Great variety of promotions
- No live streams
- Niche sports markets are lacking
Dabble is one of the most exciting bookmakers in the Australian online betting space as their product is more unique than any other. There is no desktop site to bet from which some could see as a downside, but all of their technology and development has gone into their app, making it a standout among users. Banter and community is their focus, and that shows with features like ‘Copy Bet’ where you can follow successful punters and copy their bets in an instant.
- Exclusive Dabble Sign Up Code is BETSAU
- NBA Same Game Multi Tracker
- Super quick withdrawals with OSKO
- Community-based app set up for banter
- Australian-owned
- Unique promotional offers & features
- Copy bets from winning punters
- Racing live streams
- No desktop site
- Doesn't have BPAY or POLi
Marantellibet is a well established bookmaker in Australia having been in operation for more than 50 years. This family run business was started by Gavin Marantelli who started operating as a track bookmaker in the early 70s before going online with Marantellibet in 2022. Racing is obviously a specialty for the brand, but in keeping with the times, they offer an extensive book of sports betting options.
- Exclusive Marantellibet Code is BETS
- More than 50 years bookmaking experience
- Racing specialists with great odds
- Extensive racing & sports promos
- Great customer service including live chat
- TV Streaming
- Could have more sports markets
PlayUp was established in 2019 and has quickly become one of the powerhouse online bookmakers in Australia. They offer just about every market you could think of, and you can also link your account to their fantasy sports betting platform Draftstars which is the only fantasy betting app you’ll ever need.
- 100% Aussie-owned & operated
- Great fixed odds & line betting
- Fantasy sports with their link to Draftstars
- Daily racing & sports promotions
- Best Tote + SP
- Dedicated mobile app
- Owner's Bonus
- Protest Payout
- No live streaming
- Basic form guides
Ladbrokes is one of the oldest bookmakers in the world having started in the UK in 1886. They expanded their operation to Australia in 2013 with the launch of Ladbrokes Australia, and the powerhouse bookmaking operation has gone from strength to strength since. They have been a key innovator in the betting industry and continue to be first to the party having launched their AI powered Form Genius in 2024.
- Exclusive Ladbrokes Code is BLACKBOOK
- Well-established brand
- AI Form Genius
- Strong site security
- Expert tipsters & Ladbrokes Blog
- Huge range of promotions
- Top-rated mobile apps
- 24/7 Customer support available
- Better odds to be found elsewhere
- Less futures markets than competitors
Interestingly, Neds was launched in 2017 by a group of former Ladbrokes employees that thought they could serve the Australian betting audience better. They met with instant success and the company was acquired by Ladbrokes but retained the employees that made the product great. Fast forward to now and Neds is one of the biggest online bookmakers in Australia with an innovative product that appeals to a wide variety of punters.
- Exclusive Neds Sign Up Code is BLACKBOOK
- Follow trending bets
- Bet Social & Open Groups
- Neds Card
- Live Racing Streams
- Neds Toolbox
- Amazon Alexa enables voice prompts
- Offers & promotions for existing members
- Customer support 24/7
- Same odds as Ladbrokes
- No live stream for sports
Palmberbet has been in operation in Australia for more than 60 years as a family-run bookmaking operation. They entered the online space in 2013 with Andrew, Grant, Matthew and Adrian Palmer being at the forefront of the business. They offer a more personalised betting experience than most, and they pride themselves on offering good odds and actually taking the punter on instead of just copying market prices from rival bookmakers.
- Australian-owned and family run
- Punters Club
- My Stable
- Bookie Bag Promotions
- Comprehensive racing & sport blog
- Special odds for racehorse owners
- Great selection of promos- especially on Saturday
- Limited withdrawal methods
- No live streaming
Probably the biggest bookmaker in the world with operations in Europe, Africa, USA and Canada, Asia and Oceania. The Australian arm, bet365 Australia launched in 2012 and has been a front runner in the online bookmaking space since its inception. Their live streaming service is simply the best you will find anywhere, and the offer a wide range of promotions on sport and racing.
- Exclusive bet365 code is BESTBETS
- Unrivalled live stream action
- Can edit live multi bets
- bet365 Visa card
- Widest range of markets & events
- Watch & bet on every NBA game
- Great promotions on sport & racing
- Can restrict accounts
A relative newcomer to the Aussie online betting ranks having launched in 2017 as an esports betting platform. They extended their markets to sport in 2020 and also added racing markets in 2023. They have an unrivalled esports betting experience with live streams and more esports markets than any other bookie, but their sports and racing product has really taken off with some exciting features like First 4 Betting. These guys definitely didn’t take the traditional route to creating a leading betting site, but they have outdone themselves and the product continues to go from strength to strength.
- Exclusive Picklebet Affiliate Code is NEWBETS
- More esports markets that any other bookmaker
- Esports live streams
- Top 4 betting on racing
- 100% Aussie-owned & operated
- Pick'em contests
- Unique promotions for existing customers
- No phone betting or live betting
- No traditional sport or racing live streams
PuntNow is a member of the Victorian Bookmakers Association and was launched in 2023. This is the youngest of our top 10 bookmakers but they have hit the ground running with a neat, user friendly mobile app and desktop site. The platform lacks some of the bells and whistles other sites have, and instead, PuntNow has remained focussed on offering great odds and customer service.
- Exclusive Puntnow referral code is BESTBETS
- 100% Australian-owned
- Rewards points
- Daily promotions
- Dedicated mobile app
- 24/7 live chat
- No live streaming for sport or racing
Reviews for Top 10 New Bookmakers in Australia
Another online betting site that hails from oncourse bookmakers. TopSport was launched in 1998, which doesn’t make them new, but with so much attention around the goliath bookmaking operations, this boutique bookie deserves a mention. They offer really fair prices on racing and sport, and they offer one of the best In Play betting services by calling 1800 TOPSPORT.
- Exclusive TopSport code is BETSAU
- No history of banning winning punters
- Loyalty Rewards
- Personalised customer service
- Australian-owned & operated
- Will take large bets
- Not as many promos as some rivals
- No live streaming
The timing wasn’t great for Realbookie to launch as they did so in 2020 during the coronavirus pandemic, which makes them still relatively new. Although the online betting platform is new, the site and app are run by real bookies (as the name suggests). Realbookie is owned by Mark Sampieri whose late father, Graeme, had been a long standing and respected bookmaker oncourse in Victoria. He was renowned for taking on punters and never shying away from a big bet, and that seems the philosophy behind Realbookie.
- Exclusive Realbookie code is BESTBETS
- More than 50 years experience as oncourse bookie
- Realbookie TV (Racing live stream)
- Expert tips and form guides
- Realbookie card for instant withdrawals
- Personalised customer service
- Bet on tournaments
- Huge range of promotions
- Lack of sport live streams
- No live betting option
Launching just in time for the 2023 spring carnival, Justbet offered a strong racing focussed product with every bet earning rewards. Their sports markets are continually growing, and the clean user interface makes the app simple to use. Login to see daily promotions and try Justbet for yourself.
- Exclusive Justbet code is BETSAU
- Australian-owned and operated
- Good range of promos for existing customers
- Every bet earns rewards
- No live streaming on sport or racing
One of the newest bookies to hit Australian shores, PuntZone was launched in late 2024 and is Australian-owned and operated. They are regulated by Liquor & Gaming New South Wales, so you can rest assured that they comply with Australian gambling standards. While their racing coverage is extensive, there is a heavy sports focus meaning you can find just about any sport market you are looking for.
- Exclusive Puntzone code is BET
- New bookie launched in 2024
- 100% Aussie-owned & operated
- Wide variety of payment methods
- Good racing & sport promotions
- No dedicated app as yet
Launching in late 2023, Tradiebet has been in the game long enough to hone their product to suit their target audience. A solid mix of racing and sports markets as you would expect, and they appear to have a wide range of promotional offers on both racing and sport.
- Exclusive Tradiebet code is BETSAU
- Australian-owned
- Simplistic mobile app
- Great customer service
- Good range of promos for existing customers
- No live streaming
- Could have more sport markets
betfocus entered the Australian market in early 2024 and has provided an app and desktop site that have a unique feel to them. One thing in particular that makes them standout in a sea of bookmaking options is their betfocus rewards. Register for an account and see what the hype is about.
- Exclusive Betfocus code is BETS
- Great customer service
- Variety of sport and racing promotions
- PayID
- No live streaming
Midasbet features among our top 10 new bookmakers but has actually been around since July 2022. They have a dedicated app, and users can log in to see the vast range of promotions they offer. There is nothing particularly innovative about the betting platform, but they do have highly competitive odds which make them a must in your bookie bag.
- Exclusive Midasbet code is BETSAU
- Aussie-owned and operated
- Log in to view range of promotions
- Great odds on sport and racing markets
- No live streams
- No esports betting
Launched in June 2020, Winnersbet also had to deal with a pandemic that saw major impacts on sport and racing around the world. The site is owned by bookmaker Da He, and punters can rest assured that bets will be paid out as Winnersbet is a member of the Victorian Bookmakers Association. The site and app have a clean feel to them and are easy to navigate, meaning it takes no time at all to get bets on.
- Exclusive Winnersbet referral code is BETS
- Quick sign up process
- 100% Aussie-owned
- Multiple Tote options
- Great horse racing promotions
- No live betting or live streams
- Lacking in some sports markets
Betr claim to have the quickest app in Australia, and with punters needing to get bets on quickly, that’s a big plus. The addition of a live bet tracker has also boosted the ranking of the Betr app as it gives users the ability to track how their multis are progressing in real time.
- Super quick app
- Racing live streams
- Live bet tracker
- Access your funds quickly with fast withdrawals
- Good range of deposit options
- Biggest promotions on big racing and sport events
- No live streams for sport
- Lack of futures markets
About Our Bookmaker Reviews
Australian Licensed Bookmaker Reviews
How to Choose the Right Bookmaker in Australia
Factors to Consider
Licensing and Regulation
Reputation and User Feedback
Range of Sports and Betting Markets
Live Streaming
Competitive Odds
User-Friendly Interface
Mobile Compatibility
Payment Options
Promotions
Customer Support
Security Measures
Red Flags to Watch For
Unlicensed Operations
Poor User Reviews
Lack of Transparency
Lack of Responsible Gambling Features
State-Specific Regulations
State | Responsible Gambling Rules | Regulatory Body |
---|---|---|
Australian Capital Territory | ACT Gambling and Racing Control Code of Practice | Government of the Australian Capital Territory/ACT |
Tasmania | Responsible Gambling Mandatory Code of Practice for Tasmania | Tasmanian Government |
South Australia | SA Responsible Gambling Code of Practice | Government of South Australia |
Northern Territory | NT Responsible Gambling Codes of Practice | Northern Territory Government |
New South Wales | NSW Responsible Online Gambling Codes | NSW Government |
Victoria | Victorian Commission for Gambling and Liquor Regulation | Victoria State Government |
Western Australia | WA Responsible Wagering Code of Practice | The Gaming & Wagering Commission of WA |
Queensland | Queensland Responsible Gambling Code of Practice | Queensland Government |
Best Bookmaker Odds and Markets
Bookmaker Betting Codes
Top Horse Racing Betting Tips
Top Sports Betting Tips
Reviews of Live Streaming Bookmakers
Benefits of Mobile Betting Sites
How to Choose a Reliable Bookmaker
The Importance of Customer Service
Australian Online Bookmaker Reviews FAQs
Why Should I trust your Bookmaker Reviews?
Our online bookmaker reviews are completed by experienced industry experts who know exactly what to look for in a quality bookmaker. We follow a strict methodology, including:
- Thorough research on the bookmaker's background and reputation
- Hands-on testing of the website and mobile apps
- Contacting customer support to assess responsiveness
- Making real-money deposits and placing bets to evaluate the overall experience
- Comparing odds and promotions against competitors
How do I join a bookmaker in Australia?
Every bookmaker has its own way of registration, but most follow a simple step-by-step process when registering your account. They would require you to provide certain personal details and verify both ID and residential address (within a limited time period) to be approved as a member.
How many bookmakers are live in Australia?
There are well over 400 bookmakers recorded in Australia, and this number is rapidly growing both on course and online. Australia's average annual gambling income is around $5 billion and this country’s gambling industry is one of the most profitable industries in the world.
When did online wagering first begin in Australia?
Wagering online is relatively new in Australia, compared to some other countries, but it is quickly catching up with the rest of the world. To control online gambling, Australia’s government passed the Interactive Gambling Act in 2001 in response to this rapid growth.
Is in-play betting available online?
No, Australians may not place in-play bets online. Australian betting fans can watch live sports and can only place bets via telephone.
What are the best AU bookmakers online?
NewBettingSites recommend you try Ladbrokes, Neds, dabble, JustBet, MidasBet, RobWaterhouse, TopSport and Betr among others.
How often are your bookmaker reviews updated?
We strive to keep our reviews as up to date as possible. The online betting industry is dynamic, with bookmakers frequently updating their offerings.
How do I know if an online bookmaker is legitimate?
Look for the following signs of a legitimate Australian bookmaker:
- Proper licensing and regulation by an Australian authority
- Secure website with SSL encryption
- Responsible gambling tools and policies
- Transparent terms and conditions
- Positive user reviews and reputation
What should I do if I have a dispute with a bookmaker?
First, try to resolve the issue directly with the bookmaker's customer service. If unsuccessful, you can escalate your complaint to the relevant regulatory body that issued the bookmaker's licence.