Ladbrokes.com.au vs Palmerbet - In-Depth Betting Site Comparison

By Jake McEvoy

20 Apr 2023

Jake McEvoy 20 Apr 2023

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In this bookie comparison, many punters may assume this will be a walk in the park for Ladbrokes against Palmerbet, a betting site with a very different goal in terms of the audience they are trying to capture. Will this be the case, though?

Ladbrokes is a global brand that has been around taking bets on sports since the late 1800s. They may not have arrived in Australia until much more recently, but they’re certainly had enough time to establish their presence.

Palmerbet may have also been around for more than 60 years, but as far as brand recognition goes, they’re certainly a much smaller competitor in the Aussie market.

One thing is for sure, though - it’ll be very interesting to see how these two online betting sites stack up against each other when we look at some much more intricate details than just the size of the company.

Ladbrokes Australia vs Palmerbet Comparison

In order to measure up one bookie against the other and keep our comparisons fair across the board, we have a constant set of criteria that we look at. Each of the bookies go head to head in each of these sections, allowing us to decide which bookie is best overall.

Here are each of the factors we consider in order to conduct these comparisons pages:

Odds Value: The cost is a major consideration whenever we make a purchase. This is one of the primary considerations we make. The online betting service with the greatest odds often attracts the most new players.

Available Markets: When we place wagers on sporting events, we do it with the sole intention of having a good time. More markets provide more betting opportunities and allow punters to make more intricate decisions.

Betting Features: There are a lot of betting sites competing for Australian customers, therefore the ones that want to stand out need to provide betting features that no other site offers. These additions, which provide players with a greater shot at cashing in on their wagers, are what bring in new customers.

Betting App: Thanks to advancements in technology, more and more betting services are adapting to work on mobile devices. The best betting sites often provide native apps for both iOS and Android.

VIP Program: No matter the sector, it's always nice when customers are made to feel valued. It's great when sports bettors can take advantage of a VIP program that recognises their loyalty and compensates them for their large wagers and the time spent placing them.

Safety & Security: When we sign up for an account at an online sportsbook and place a wager, the site asks for sensitive information such as our name, address, and credit card number. It's comforting to know that the site doesn't share your data with other parties and uses encryption to keep your data private.

Payment Methods: While Australian betting sites may not have the most diverse selection of deposit methods, you can be certain that the ones they do have are swift and safe.

Live Betting & Live Streaming: While most wagers are still made before a match begins, a sizable fan base exists for in-play wagering. It's great for business when clients can see the event they're wagering on live, through the website.

Customer Support: The best website in the world is useless if you can't get in touch with a human being when you need help. The finest online gambling companies provide excellent customer service, which includes quick replies.

Promotions: Bettors in sports and racing may receive more action for their money thanks to promotions, which boosts their chances of winning. There are a wide variety of deals available; choose one that includes the offers you're interested in.

Licensing and Regulation: A betting website must be licenced and controlled by a government agency before it can provide its services in a certain territory. We check to see whether the top two betting sites have that and the other safety aspects we discussed.

Responsible gambling practices: You may not give responsible gambling any thought until you really have a problem with it. The greatest betting sites are those that assist their users in seeing the warning signs of compulsive gambling and provide them with solutions to stop.

Our Verdict: Ladbrokes vs Palmerbet

After careful consideration of the aforementioned factors, we now have reached a final decision. Which bookmaker, Ladbrokes or Palmerbet, offers the best service for each of the categories?

Best Betting Odds: Draw
Available Markets: Ladbrokes
Best Features: Ladbrokes
Mobile App: Draw
VIP Program: Draw
Safety and Security: Draw
Deposit and Withdrawal Options: Ladbrokes
Live Betting and Live Streaming: Ladbrokes
Customer Service: Palmerbet
Safer Gambling: Draw
Licensing and regulation: Draw
Best offers: Palmerbet

As you may have presumed before even reading this comparison article, it’s Ladbrokes that comes out on top across the board.

This is why, in our eyes, it’s Ladbrokes that comes out on top in this head-to-head battle between Ladbrokes and Palmerbet, although it wasn’t quite the whitewash we originally anticipated.

Ladbrokes AU Pros & Cons

Live video stream of horse racing (and some sports).

Ladbrokes card for easy deposits and withdrawals.

Excellent selection of sports markets.

Multi-builder tool for easy betting.

Lack of variety of futures betting markets.

Fixed odds are relatively low.

Customer support can improve.

Palmerbet Pros & Cons

Great range of sports.

Several racing features.

Esports markets.

Dedicated application.

Dated design.

No live chat feature.

No live streaming.

Comparing Ladbrokes vs Palmerbet Betting Odds

The odds that are available at Ladbrokes are competitive with all the biggest betting sites in Australia and, in fact, around the rest of the world. It’s unlikely that you’ll find better odds without the implementation of a promo on an alternative site.

You can also bet with complete assurance since you are certain that you will not find better odds or pricing anywhere else in the Australian gambling business than what is being offered on the Palmerbet website.

In comparison, these two sites offer very similar betting odds, with neither considerably better or worse in any market.

What Markets Are Available at Ladbrokes vs Palmerbet

Ladbrokes offers one of the most extensive lists of sports to bet on in comparison to almost all of the competing online betting sites across Australia. For each of the sports on offer, punters can bet on all the top competitions and choose from countless individual markets - particularly with the more popular sports.

Palmerbet has more sports to bet on than the average Australian bookmaker, and one of the fascinating features is the ability to add sports to a "favourites" list. Each of the most well-liked sports on our list has a plethora of betting opportunities. Although there may be fewer options for some of the more specific sports, there is still enough to enjoy.

If we had to choose, though, we’d be going to Ladbrokes for the site with the best range of sports and racing betting markets.

Which Sportsbook Offers the Best Features?

Ladbrokes AU provides its customers with a diverse range of betting options, empowering them to take a more personalised approach to their wagering and to shake up the status quo.

The Ladbrokes betting experience may be improved by using a variety of different features, including #GetAPrice, Bet Builder, Cash Out, and the Ladbrokes betting card.

The Sports Multi Builder is the only feature that punters can take advantage of at Palmerbet; nevertheless, this does not mean that the betting experience here will become tedious in any way, shape, or form any time soon.

Ladbrokes is the clear winner out of these two bookies for the “Best Features” category.

Does Ladbrokes vs Palmerbet Have the Mobile Betting App?

The Ladbrokes betting app can be downloaded and installed on iOS and Android smartphones and tablets, so you’re never at a loss if you want to bet while out and about - as long as you have battery and an internet connection.

The situation is the same with the Palmerbet app, where the entire Palmerbet betting experience can be enjoyed on your favourite mobile device.

With both sites offering comprehensive mobile applications, it’ll be a tie overall in this category.

Ladbrokes vs Palmerbet VIP Program Comparison

VIP programs are used by many betting sites to reward customers for spending their time and money on their sites. Nobody likes to feel forgotten about after they’ve registered and made their first deposit.

There is no mention of a VIP or loyalty program on either of these two betting sites, so how much your loyalty is rewarded comes down to the regular promotions that are available.

Out of these two betting sites, it’s Ladbrokes that we will go to if we’re looking to make the most out of regular, ongoing promotions that are available to all existing customers.

Ladbrokes vs Palmerbet Safety and Security

While both of these betting sites use state-of-the-art encryption technology to protect your information from prying eyes, there’s no doubt that Ladbrokes Australia has the greater reputation of the two.

That’s not to say that you can’t trust Palmerbet, of course, as we are unable to find any cases of the site not paying out winnings to customers that have won money.

Comparing Deposit and Withdrawal Options

Ladbrokes offers one of the most extensive payment method lists when compared to all Australian betting sites, so it’s unlikely that Palmerbet can come out on top in this category.

At Ladbrokes, customers can make deposits and withdrawals using Visa, MasterCard, PayPal, POLi, BPay, bank transfer and many more options.

While many of these, including PayPal, may also be available at Palmerbet, the selection as a whole just doesn’t compare, so Ladbrokes is the winner of this category as expected.

Live Betting and Streaming Options: Ladbrokes vs Palmerbet

When examining the live betting and live streaming features on each site, it was the first time that Palmerbet has completely let us down.

At Ladbrokes, bettors can wager on sports while they take place and even watch many events via the live stream on the site as they take place.

Palmerbet has nothing of the sort. You can only bet on sports and racing pre-match and you cannot watch any events live on-site.

Ladbrokes is a clear winner in the live betting category within this head-to-head article.

Comparing Ladbrokes vs Palmerbet Customer Service

When we review betting sites, we always test the customer service teams - whether we really have any issues or not. We measure the time it takes to reply, how friendly the team is and how informative the answers are.

Ladbrokes scored pretty high across the board, but, as you might expect, it felt quite corporate and scripted. Our “issues” were resolved fast, but it didn’t feel like a very personal experience.

At Palmerbet, it took a tiny bit longer to have our questions answered, but we were definitely talking to a genuine human that was doing all they could to help us get back on track.

We’re going to give this round to Palmerbet.

Where Do Ladbrokes vs Palmerbet Stand on Safer Gambling

Ladbrokes, like all responsible betting sites, has links to its responsible gambling policy at the base of each page. This policy highlights the issues related to problem gambling and the tools available for punters to help themselves keep gambling appropriately.

The Responsible Gambling Policy of Palmerbet is linked from every page. When you click it, you'll see the company's policy on gambling responsibly and resources to help if you develop a gambling problem. The company's employees have received training in problem gambling aid and may guide you to self-exclusion or a hotline if you're having trouble.

Both of these sites can be considered safe to use and overall this category can be called a draw.

Where Are Ladbrokes vs Palmerbet Licensed and Regulated?

When it comes to Australian law and gambling laws, Ladbrokes has a stellar reputation for reliability and compliance. Among its numerous Australian partners, sponsors, and affiliations are the AFL, Darwin Racing, and the Melbourne Racing Club. They've been around for a while and have a good name in other parts of the world, too.

Palmerbet is an Australian company that has support from the NSW Bookmakers Co-operative and licences from Racing NSW and the Office of Liquor and Gaming Regulation. Palmerbet uses cutting-edge encryption methods to protect user's private data and financial transactions.

Does Ladbrokes vs Palmerbet Have The Best Offers?

We are unable to reveal the exact details of the offers and promotions that are available on these betting sites due to Australian legislation.

What we can reveal, however, is that both sites do offer promotions once you’ve signed up - and the promotions offered by both sites can be considered rather lucrative.

If we had to choose one of these sites to sign up with and visit in order to make use of the best promotions, though, it would certainly be Ladbrokes Australia.

Ladbrokes vs Palmerbet FAQs

Can you have both a Palmerbet and Ladbrokes account?

There are no laws preventing Australian punters from signing up with as many online betting sites as they like. Each site does only allow you to create one account with them, though.

Which bookmaker has been around longer?

Palmerbet may essentially be over 60 years old itself, but Ladbrokes is one of the oldest betting sites in the world, dating back to the late 1800s in England.

Do both bookmakers have mobile apps?

Ladbrokes and Palmerbet both have mobile applications that can be downloaded and installed on Android and iOS devices in Australia.

Which betting site offers the better odds - Palmerbet or Ladbrokes?

Palmerbet and Ladbrokes offer very similar odds across the board and it is difficult to give a definitive answer as to which site is of greater value.

Do Palmerbet and Ladbrokes allow for live betting?

Ladbrokes has live betting and live streaming but Palmerbet has neither of these options available on its site.

Who offers the better customer service, Palmerbet or Ladbrokes?

When we compared the customer service quality of both Ladbrokes and Palmerbet, we were impressed with both, but it was Palmerbet that offered the customer support that felt a little more personal.

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