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Ladbrokes Australia’s Responsible Gambling Tools

aaron-hamilton
19 Dec 2024
Aaron Hamilton 19 Dec 2024
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There has been a lot of focus on gambling harm in Australia, and the government has stepped in and introduced a Responsible Gambling Code of Conduct that all licensed Australian betting sites have to adhere to. As a licensed and regulated online bookmaker Down Under, Ladbrokes Australia have not only met with requirements, they have gone above and beyond to offer more responsible gambling tools to Aussie punters than most sportsbooks. 

We will explore the vast range of responsible gambling tools available at Ladbrokes Australia, how accessible they are, how effective they are and how they work. Read on to find out how Ladbrokes Australia has addressed minimising gambling harm for its customers. 

What is Responsible Gambling?


Responsible gambling refers to gambling in a way that does not cause harm to the punter or others. It involves multiple key aspects:

  • Gambling for pleasure and entertainment but being aware there is a risk involved
  • Betting within your means and not putting yourself at financial risk
  • Being able to exercise control over your gambling
  • Having a healthy balance between gambling and not gambling

In Australia, the government and gambling operators like Ladbrokes Australia have put mechanisms in place to help customers gamble responsibly. The goal is to prevent gambling-related harm, support vulnerable individuals, and ensure the integrity of the gambling experience for all users.

Ladbrokes Australia’s Responsible Gambling Tools - Punter Assist


Ladbrokes offers a comprehensive range of tools designed to help its customers manage their gambling activity responsibly. These tools can be found in the Punter Assist section of the app and website and they allow Aussie punters to take control over their betting behavior, set limits, and take breaks when needed. Below are some gambling tools available at ladbrokes.com.au:

1. Deposit Limits
This is one of the most effective tools to make sure you are gambling with what you can afford to lose. When you sign up for an account with Ladbrokes Australia, you have the option to set a deposit limit when registering. If you opt not to set a deposit limit at this time, you can always go back and add a deposit limit later. Deposit limits can be changed at any time, and while reductions in deposit limit will happen as soon as requested, increasing your deposit limit won’t take effect until your deposit cycle (day, week or month) finishes. This is to eliminate the risk of punters requesting a deposit limit increase so they can chase losses. 

2. Betting Limits
Similar to deposit limits, Ladbrokes offers betting limits to control how much its customers can wager on a single bet or within a specified timeframe. By setting a betting limit, punters can make sure they do not place larger bets than normal that might lead to financial strain.

3. Curfew 
Curfew allows punters to set a start and end time of the day for their punting activities. For example, a customer recognises they have a problem gambling in the evening after they unwind with a few drinks, they can put a curfew in place to block their gambling during that period.

4. Time-Outs
Sometimes, a short break from gambling is necessary to stay in control. Ladbrokes offers time-out options, allowing customers to set a time period they would like to take a break from betting. This tool helps punters step away from punting if they feel they need to reset their focus.

5. Self-Exclusion
For individuals who need a more significant break or want to prevent themselves from gambling for an extended period, self-exclusion is an option. Self-exclusion is a powerful tool for those who feel they are unable to control their gambling. Self-exclusion lasts from six months to five years.

6. Reality Check
Some punters may not even know how much time they spend punting, so Ladbrokes Reality Check function helps track this activity. This tool periodically reminds users of how much time they have spent gambling, encouraging them to assess whether they are gambling too often.

7. Access to Support and Resources
Ladbrokes Australia provides users with easy access to support and resources for responsible gambling. This includes links to gambling help services like gamblinghelponline.org.au, and betstop.gov.au which is the National Self-Exclusion register that excludes users from all online bookmakers in one hit. 

8. Cash Out
Ladbrokes Cash Out gives punters the ability to control their bets in real time. 
By providing the option to cash out of sports singles and multis, and racing multis, punters have greater control over their punting. 

9. Market Control
This is where Ladbrokes customers can control or block their spending on individual markets. For example, you can block betting on gallops, harness, greyhounds, and each sport individually. 

Responsible Gambling Code of Conduct in Australia


In addition to the tools available on the Ladbrokes betting app and desktop site, Ladbrokes adheres to the Responsible Gambling Code of Conduct in Australia, which sets the standard for gambling operators to ensure a responsible and safe gambling environment. 

Key Aspects of the Responsible Gambling Code of Conduct include: duty of care, advertising and marketing, staff training, and continuous monitoring of customer betting activities so out of the ordinary behaviours can be identified. We explore these in more detail below:

Duty of Care: Under the code, operators like Ladbrokes Australia have a duty of care to ensure that they provide a safe betting environment for all customers. This involves monitoring users for signs of problem gambling and stepping in when necessary.

Advertising and Marketing: The code also regulates the advertising and marketing practices of gambling operators, ensuring that they do not encourage irresponsible gambling behavior. Gone are the days when betting sites could offer bonus bets and sign up bonuses as an incentive for new customers to join. This is why you will not find a Ladbrokes Bonus Code for registering. Instead, you can only find referral codes and sign up codes that do not promise any special benefits for signing up. 

Training for Staff: The Responsible Gambling Code of Conduct requires that all Ladbrokes Australia staff members are properly trained to identify signs of problem gambling and provide appropriate support to affected customers. 

Continuous Monitoring and Improvement: The code calls for a commitment to monitoring of gambling products and services to ensure that they continue to meet Australian standards. Ladbrokes review these tools, services and processes on a regular basis to ensure that they are compliant and effective. 

Ladbrokes Responsible Gambling Summary


Ladbrokes Australia’s responsible gambling tools are far more comprehensive than other online bookmakers in Australia. And this says a lot about their stance towards problem gambling. By offering a range of features such as deposit and betting limits, time-outs, self-exclusion, and access to support services, Ladbrokes provides customers with the tools to take control of their betting behavior.

These tools and self-help services are not just about protecting Aussie punters, but also about fostering a gambling culture that promotes enjoyment and minimises harm.

Whether you are a casual bettor or a seasoned punter, responsible gambling should always be a priority. If you think gambling may be a problem for you, reach out to the link provided for gambling support. 

Ladbrokes Australia's Responsible Gambling Quick Links:


Gambling Help Online
National gambling help resource - 1800 858 858

Gambler’s Anonymous
Support groups for persons experiencing harm from gambling

Gam-Anon
Support groups for families and friends of those experiencing gambling harm

Lifeline
Crisis support - 13 11 14

BetStop
BetStop is the National Self-Exclusion Register. This service can be used to self-exclude yourself from all Licensed Online Bookmakers in Australia. If you would like to know more, you can visit the link above or call 1800 238 786.